Title:Newsweek Plans Return to Print
Newsweek, the struggling weekly magazine
that ceased print publication last year, plans to turn the presses back on.
The magazine expects to begin a 64-page
weekly edition in January or February, said Jim Impoco, Newsweek’s editor in
chief. Mr. Impoco said in an interview that Newsweek would depend more heavily
on subscribers than advertisers to pay its bills — and that readers would pay
more than in the past.
Newsweek’s return to print is a positive
sign for a magazine that struggled mightily in the digital age.
Title:people in the well:media
make the matter worse.
Recently， Beijing Shrouded in
fog and cold is choking for the exposure
of the people who live in the well .As they have been exposed，their only
shelters were sealed with cement quickly by the government. Where
should they go in such a cold winter？ The survival of these people becomes a
worrying problem between the enthusiastic
public .
The concern
made most of people transfer
their anger on the media which exposed
it. Some think at least the group can spend the cold winter in the
well if everything didn’t happen
.After all, compared with the cold
outside, staying indoors is a better
choice. According to this simple logic, the public concluded that: the media’s reports only made matters worse.
Title: The Crowdfunding of News--Revolution or Blip?
In November 28,the Crowdfunding officially
released the Crowdfunding of News which is the first one relating to
crowdfunding about news in China.Almost all the media people showed their
excitement for the innovation in the journalism and proposed the topics that
they wanted to do but that cannot do duing to short of money ever.However,the
Crowdfunding of News was renamed as Information and Others one after another
while it existed less than a month.Only when we depend on searching can we find out it till December 12.Is the
Crowdfunding of News revolution or blip?
Title: The first platform of “press crowdfunding” has been founded inland.
“Crowdfunding Web” released the platform of “press crowdfunding”
officially on November 28 to provide public financing services for various
themes of all types of media, such as entertainment, fashion, sports, Internet
and so on, which means “Crowdfunding Web” became the first website in mainland
china to try “press crowdfunding” out.
However, the newborn platform still faces
many problems. It has no answer for “How to give the media a reasonable
economic return”, and how far will it go is remained to see.
Title: news reports the occasional error, whether denouncing necessary
Indroduction:November 7, the CCTV reporter Ai Tingting had wardrobe malfunction.
Cause for controversy, mostly condemned voices, even refer to the level of
media ethics. However, audience understand Another hostess who couldn’t help
laughing when the guests slip in broadcast.
Mainbody: December 4, in Shanghai TV station’s program news online ,a guests
sit in a Chair and suddenly fell, and then on the show when you switch the
screen, anchorwoman on seeing this not to laugh but didn’t hold back, finally
said, "I’m sorry" began to broadcast other news. 5th, the section on
its official certification apologized to viewers on Twitter, but netizens think
live is real, "anchorwoman smile is nice, don’t punish her."
Known as the "uncrowned king" said
media, oversight role and more obvious. Media supervision at the same time,
stewards, more and more appear in the sight of media ethics. Individual people
some improper practices of the media and media relations recently, what is
more, netizens malicious attacks for the media, does not allow media is wrong.
As a matter of fact, the relationship between media and audience should not be
confrontational.
Woman laughing, netizens look good, don’t
punish her, it’s a good vibe. The relationship between media and audience doesn’t
have to be opposites, moderate the relationship between media and audience is
possible.
Title: FDA put out a separate statement about unsafe milk
Indroduction:Taiwan’s Food and Drug Administration (FDA) on Saturday pointed out
several deficiencies in the test report on unsafe milk products handed over by
a magazine, which led to public scare.
Mainbody: FDA deputy director-general Chiang Yu-mei said the information in
the report sent by the Chinese-language Business Weekly magazine, only provided
simple testing procedure without giving its testing method.
Amid the public scare, the country’s
Council of Agriculture conducted tests of its own and found that eight out of
nine milk products that were named in the report showed no antibiotics or pain
relieving agents and conformed to national standards. Results are still pending
on the other product.
FDA director-general Yeh Ming-kung said
that the Business Weekly has complied with the FDA request to hand over the
test report. But Yeh also reminded it that when publishing report on food
safety, they should also publish simultaneously testing method, the laboratory
conducting the test as well as the basis on reaching their conclusions.
Title: Henan people’s radio station merge with Zhengzhou evening paper
Indroduction:In 13th of December, Henan people’s radio station and the Zhengzhou
evening paper signed a Strategic Cooperative Agreement, which brings them
together to work on a event about a new media public sevice intelligent
terminal.
Mainbody:
The Strategic Cooperative Agreement is the very
first discovery on trans-reginal, trans-media and multi-media cooperation. This
event combined provincial radio station, mainstream city newspaper and national
well-known new media company together, has great significance in resolving the Spreading Capacity and validity
of mainstream media, promoting
Informatization as well as building intelligent city.
As far as we know, there isn’t any
intelligent service terminal which combines spreading news, intelligent service
and publishing advertisement together in our country. This ‘new media public
service intelligent terminal.The whole-media information can be sent by an
interactive touch panel.
The’Terminal’ measures twice as big as two
ATMs.Users can also complete many events through its mobile terminal. After the
conformity of the terminal and the mobile terminal, citizens can enjoy various
services like paying electricity charge, paying telephone fee, paying credit
cards, buying movie tickets , printing coupons and etc..
Title: CCTV cooperates with civil agencies and Strongly encourages
internal innovation.
Indroduction :In the just-concluded 2014 at the tender advertisement CCTV, some
programs made by CCTV and private institutions were concerned highly.
Especially, CCTV-1’s program-《Speak it》 even got 60 million in advertising tender.
Mainbody:
《Speak it》’s design was Proposed by VIVID MEDIA in 2012.It’s named 《Open class about
life》,and it’s not Official and Solemn but very lively. In March last
year, VIVID MEDIA ‘s director-general- yanghui took the Program planning to
CCTV-1, Surprisingly, they extremely were optimistic about this program, and
named for it 《Speak it》. Finally, they decided that the program will be made by vivid
media. And now,《Speak it》 not only is breaking ratings high，but also has the top
youth charity. Besides, other some program made by private institutions will
appear in CCTV，such as《China good song》《The color of the Chinese people》《Hi 2014》《China’s
tongue》.
About these,CCTV-1’s Director-xuwenguang
said，“if making the program by ourself，we will be affected
from the language of the inertia of thinking，so we must try to
find some Social forces to Complete this project.
Title: Russia will set up the new federal state-owned enterprises"
Russia today
Indroduction:According to a new executive order in Russia,
in the near future ,Russia will establish a new
international news agency, "Russia today" ."Russia today" is
based on RIA Novosti and "the voice of
Russia" radio station. At the same time,"voice of Russia" radio
stations will be removed,
Main body: In 2013, on December 9th,Russian
President Site announced news that Russia will set up the new federal
state-owned enterprises" Russia today "." Russia today "is
an international news agency, The main task of the new agency is to expound the
national policy in Russia and reported the social life of Russian abroad.At the
same time, the RIA and the "voice of Russia" radio station will be removed.All
the assets will be into "Russia today" news agency.
On October 29, 1929 ,“the voice of Russia ”began overseas
broadcasting. Its main task is to let the world know Russia and provide the true
life in Russia for people.So ,"voice of
Russia" is closer to the audience.For audiences in many countries,
"the voice of Russia" radio station is the only media to provide them
with accurate information about Russia.Many people feel disappointed with the cancellation of “the voice of Russia”.
With the development of the new media, fewer and fewer people listen to
radio. Broadcast
media has met more and more hard challenges.In
addition to “the voice of Russia” ,the operating expenses of VOA, BBC and China
Radio International are all rely on the government's budget.So,the development
of these radio station are in a alarming situation.
Title: 1350
complaints have reported to the BBC hand in hand, which condemned the extensive
coverage about Mandela's death the BBC made.
Indroduction:According to the Daily Telegraph reported on December 9th,
1350 complaints from their audience have reported to the BBC hand in hand,
which condemned the extensive coverage about , former president of South
Africa, Nelson Mandela’ s death the BBC made, and showed their fierce anger to
the BBC for the interruption of sitcom and no further broadcast about the
snowstorm.
Main body: It is known that nearly three times as many BBC staff have been sent
to cover Nelson Mandela's death than all of its rival British put together broadcast
him, it has been revealed. The corporation sent a total of 140 presenters and
crew members to South Africa, while Sky News had the second highest number of
the British broadcasters with 15.
The
BBC，said it expected to have deployed about 120 journalists, technicians
and support staff to work on the story over a ten-day period.） ，Nevertheless,（The BBC has
defended its coverage and said Mandela's death was of 'considerable interest'
to audiences in the UK and across the rest of the world.） ，but beyond that,James
Harding, the BBC's head of news, apologised to viewers last week.
He told the BBC's Newsnight programme last
Friday: 'Firstly, I'm sorry if there are people who felt as though we didn't
inform them fully of what was happening in the weather.' He went on to say
Mandela was probably 'the most significant statesman of the last 100 years' and
the importance of 'marking his death seems extremely clear to us'.
DerekE， ：Some netizens named
Dereke said What a dreadful waste of public money. It really is time to enquire
into the financing of the BBC so it can no longer indulge itself without
thought or care for the public.
Angry of london, mentioned：Yes the BBC
are a dab hand at wasting our licence fee isn't it? Isn't it about time we
demanded that the t.v. licence was scrapped and make the BBC earn their keep
like the rest of us?
Title: The queen of media achieved by talk show is named---- Oprah
Winfrey
Introduction:There is a legendary program in the world. It just tell the simple
story, but it occupies the ratings of talk show in American history. Today let
us walk into the legendary and famous program---the Oprah Winfrey Show as well
as its mistress Oprah Winfrey.
Main
body:There is no doubt that every successful TV
show has a owner who makes it get to the peak. And the queen of talk show is
Oprah Winfrey.
Oprah Winfrey is regard as America’s most
legendary black woman, She became the world famous talk show queen from
impoverished ugly duckling and win ” Fox in the 21st century’s most
influential black women ”，“Time Magazine’s most influential people”. Her reporting style is
also called "The Oprah Effect", its casual and sensational form also
hosted by the audience. Oprah Winfrey's talk show hosted in style of
sympathetic, honest, forthright characteristics, and also because of these
characteristics attracted a worldwide audience of millions of people. Today
Oprah Winfrey is always decided to become a symbol of American mass culture.
So, what is the key driving the Oprah
Winfrey and her talk show to success? From the perspective of view shows that
her talk show’s type is about the topic，attention to Sex, Child
Abuse, the Difficult to lose weight, Lack of confidence and other practical
problems with ordinary people’s lives. Try to use the typical examples to
explore and analyze and provide people with an instructive advice. In addition
family life is also one of “Oprah” concerns, regular discussions on financial,
security, decoration and other topics in this program, to provide help and
reference for people.
In the program form ”the Oprah Winfrey
Show” is flexible. Sometimes the first half to explore social issues and then
invite a star for the second half of the interview. In the United States
relatively free and open communication environment, guests have courage to show
their lives and thoughts on the screen, to show their personal charm. And Oprah
in the program can not only put herself in other people’s emotions and feelings,
open her heart than others as well as sincerely emotional exchange with the
audience. Once, there is a program discussion about the issue of incest, a guest
tearfully told his biological father raped her, and unfortunately took birth of
a child with autism. After hearing her
story, recalling the tragic, Oprah could not stop crying , and had a big hug
with the guest. And then, with no preparation prior, Oprah tell the audience
the suffered pain about her childhood being raped by her cousin.
Compared with “the Oprah Winfrey show”, our
country’s talk show ”Lu Yu You Yue”，”Very Quite
Distance” is a far cry from. They frequently drop the sensitive topic of social
argument, during the interview, the interviewer asked for is always on surface
and the interview is often little adding personal feelings. They can’t open
their heart as Oprah Winfrey, tell about the painful experience themselves.
But, in the end I want to say” Because of
the reality and moved to bring the audience’s sympathy and appreciation, to
make an ordinary program become an enduring miracle.”
Title: BBC receives 1,350 complaints about 'excessive' coverage of
Mandela's death
Introduction:Nelson Mandela, the former President of South Africa from 1994 to
1999 died on 5th December 2013.BBC received over 1000 complaints about’excessive’ coverage of
his death.
Main
body:More than 1,000 viewers have complained about
'excessive' coverage of Nelson Mandela's death on BBC services, including some
who grumbled about a repeat of BBC sitcom Mrs Brown's Boys being interrupted.
The BBC has defended the extent to which it featured the death of the former
South African president, a major news item which led bulletins around the
world.By 9th of December, the corporation had received 1,350 complaints about
too much coverage across its news services, with some saying the emphasis had
reduced the coverage of severe weather across the UK that day.
Title: Indian television apologize for the wrong report
Introduction:According to Singapore's "David Keys," on December 12
reported that India Sun TV Network has recently apologized to Singapore for the
misreporting of the 12.9 riots of Singapore, and in the 10th of the prime-time
television news reports, playing the correct version of events.
Main
body:Editor of the television ISD Uma Shankar said
that as a responsible editor, he will take full responsibility for the
event. He stressed: "I hope to show
that we have no intention to make any harm to peaceful coexistence of various
ethnic groups in Singapore, and I can assure you that similar mistakes will not
happen again." He wrote to Consul General of Singapore in Chennai, India
Xu Yicheng on the 11th, notification consistent and significant length of time
with his new version of the news the day before, and apologize for the error
report.
There are many reports with errors in today's media, but rarely have
the real courage to admit the mistakes. No one is perfect, and the media could
not be all right. Error is not terrible, the most terrible thing is one don’t
have the courage to admit his mistakes when he find he is wrong.
But on the other hand, media as a platform for the dissemination of
information to public, once media make a
mistake could send the wrong message to the audience, so medias should try
their best to avoid errors.
